In the modern age, it’s incredible what custom eyelash boxes can do for your business.
The way your eyelash extensions are packed plays a significant role in how potential buyers respond to it. High-quality eyelash boxes can elevate your brand positioning, validate high price point, and serve as a primary difference between your and other brands in the niche—and that’s just a little sample.
To understand why eyelash boxes are so important, you need to cognize what your false eyelash packaging communicates. There are a few essential elements of product packaging that you have to keep in mind:
- Design
- Shape
- Materials
- Colors
- Text
Each of these elements conveys something about your brand. It includes things like:
- A brand’s voice and values.
- Who are you targeting?
- How your product helps customers?
Your eyelash boxes wholesale supply will also communicate other things—for example, market value and how it can serve consumers when they use the product. At the end of the day, the lash package is all about marketing. The way you opt to design and craft your lash packaging will aid customers in distinguishing your eyelashes from other similar products and help you increase brand recognition over time.
A compelling packaging can also persuade customers to buy your cosmetic goods. According to the research, 72 percent of the consumers said that the product packaging affects their buying decision, while 81 percent avowed it influences their gift selections.
You must recognize the fact that your false eyelashes live in a walking billboard that lives on the shelves, so there is no room for error. Good eyelash box packaging can make a profound impact on your bottom line, so strive to create one that makes your products jump off the shelf.
In this piece, we will tell you how you can pick the best packaging for your lashes by covering different aspects, including custom print effects. However, before you engage a packaging company to carve your boxes, determine the necessary things. Start by answering the following questions to narrow down your options and define what direction you should move in:
What Kind of Material Would You Want to Use?
The packaging material you pick to manufacture your custom eyelash boxes is an essential part of the process. Whether you opt for paper or plastic, bear in mind, an overwhelming majority of consumers favor paper packaging over plastic. To be precise, 68 percent of the buyers say they are more likely to pick a product in paper or cardboard packaging than plastic. And, 63 percent divulged that they are more attracted to paper packaging because they seem more high-quality.
How will you Transport your False Eyelashes?
A durable product container is a testament to successful packaging. How? The form, function, and ease of transit are some of the highlights of successful packaging. Thus, these must be considered when coming up with an eyelash box design. No one would want to buy a product that comes in a damaged box. So don’t just focus on creating eye-catching packaging. Develop a container that can get to its end location in prime condition. The UK Time
What’s your Custom Eyelash Boxes Budget?
As with any marketing strategy, budget plays a pivotal role in what you can and what you can’t do. When you devise a budgeting limit, be sure you won’t just define a spending limit for developing the custom eyelash boxes and the creative elements like embossing, foiling, etc. that goes into designing it. But if you are short on the budget, then look to partner with The Legacy Printing that offers numerous services, including free add-ons.