What do you think are the keys for customer satisfaction and retention? Being a restaurant owner, you would know that quality food and outstanding service are the pivotal points for your restaurant to succeed. Do you know how much the Americans today are spending on restaurants? A whopping 48%. That’s great news for you. The only pressure for you, is to make it a memorable meal so your customers flock back.
To gain an edge over the other restaurants, yours needs to have an outstanding atmosphere an experience and many other factors. So what all do you have to provide? Good music, lighting and décor are the main things you will have to focus on.
The next question you would ask is, why you need to use a point of sale system? A POS system is a combination of software as well as hardware used along with the card reader for accepting the customers payments. It creates a connected system between your servers, back office and sales transactions. If you aren’t using a restaurant POS system then it’s high time for you to start.
Here are the top benefits of using a POS system in your restaurant:
- Correctly track your sales: in a restaurant, the amount of business you handle on a daily basis is not less for sure. You will be dealing with high volumes of cash and credit cards every hour of the day. Traditional methods of using a cash register system is long gone. A POS system tracks each sale you make easily and accurately. This information allows you to make better decisions for your business.
For example, you can analyze and interpret which dish was the most popular among your customers at the end of the day.
- Hassle free transactions: now a days, all of us tend to read food blogs and use apps to read the restaurant reviews. Any restaurant that takes care of their customers in a timely manner will have a positive influence on their minds which then means positive reviews. A POS system relieves you of the tension of handling transactions. It handles both debit and credit card processing which eliminates the need for separate systems. The older registers gad you worried and confused with two systems. This means that now your debit and credit card acceptance rate is faster and more secure.
- Better management of inventory: your main concern would be handling inventory especially when you have multiple deliveries and packages that are turning up. A POS will help you manage your inventory by providing an accurate snapshot of available items.
A POS system tracks details about each and every thing from the number of sales, the date of sales to the price. It does all this with a simple scanning process. It also analyzes previous sales data. This enables you to make smarter buying decisions in the forthcoming days. And what’s more, you can manage your budget too.
- Higher security: a POS system will help you keep a check on sales in a given time period. It also keeps your staff accountable for all sales rung up and hence prevents employee theft. This is definitely an additional side benefit. This will stop the employees from giving out discounts to their friends when they are not allowed. You need to trust your employees but no harm in having a high-quality system with trustworthy data transaction.
- Stronger business report: a huge benefit that you will be thankful for are the detailed reports that this system generates. As it records even the minute data, it creates reports on sales, credit card transactions, individual employee sakes, inventory, stock as well as profit and loss. This is possible on any terminal at any time for real-time information on your business. You can also use this data to predict the most popular business hours or what items are costing you more.
The POS system is a highly valuable asset as it helps you make smart business decisions and adjustments for running an efficient restaurant.
- Continuity with your kitchen: isn’t it a hassle for your servers to run back and forth from the kitchen to the bar to the table? With a POS system, this will automatically send tickets to the kitchen directly when they enter. This eliminates any confusion that can be created by messy handwritings or any additional notes. You can also customize your system to send menu items to different work stations. For sure. Your customers and staff will be delighted with this increase in food delivery time and correctly placed orders.
- More loyal customers: a small or big restaurant does not matter; customer loyalty is key. The loyalty program is the key for customers to return. If you’re working on retaining customers, your POS system will help with this too. This system supports loyalty programs that provides incentives and discounts to customers who come back.
For example, if you introduce a promotional offer saying that when a customer buys five cups of coffee, they receive the sixth one for free, the POS system will program in those details in for an efficiently recorded transaction.
- Labor management: most of the restaurants are looking for a system to manage their labor. The right POS system will take care of this issue. It takes over the time and attendance part of your labor management. This system includes clock functionality so your employees can clock-in and clock-out on the POS terminal. It also ensures a high level of security by controlling access to your sensitive data. The POS system will also give you better financial security and streamline time management.
With all these benefits and more, a POS system is much needed for your restaurant, don’t you think so? Hassle-free and smooth running is what every restaurant owner is in search for. A POS system takes care of almost everything that worries you. Your restaurant software will be better handled by the POS system.