By 
The most important appliance that allows you to stay cool during the summer heat is the refrigerator. It not only provides cold storage to keep your water cold but also provides a place to store your fruits and vegetables and keep them fresh. With the ever so improvising technology, the refrigerator prices have gone up marginally. But to ensure that the customers get the most from what they pay, the manufacturing companies have started innovating and improving the quality of their products. Though these improvements alone are sometimes not enough to justify the refrigerator prices, they are certainly a benefit to the customer.
The market
The Refrigerator market is divided between four companies that currently hold the maximum share. Brands like Samsung, LG, Godrej, and Whirlpool are the current brand leaders in the Indian market. The Indian Refrigerator is divided into three segments, the premium refrigerator for the upper class, the budget refrigerator for the middle class and the compact ones for the lower class. The companies have a product line up that suits the demand of each segment differently. For the upper class, they have premium refrigerators with mobile charging, fast cooling, and other features. For middle-class families, they have a few of the features from the premium segment. The lower class targeted chain of products are very basic and just perform the task of keeping the objects within the cold.
Why Whirlpool?
Whirlpool has a long-standing history in the electrical appliance segment and with a wide range of refrigerators to cater to every customer segment. Whirlpool is majorly known for its extremely durable structure. Apart from the durability, the other aspect where whirlpool excels is the innovations that they have made and the integration of the technology. Whirlpool refrigerator prices in India are justified by the benefits that it offers. Some of the advantages that it offers over other brands is
- Efficient and faster cooling.
- Low electricity consumption.
- It has a silent motor that reduces noise disturbances.
- The advanced airflow system allows the cooling of the wearables and other items uniformly.
- The deep freeze technology also ensures that the cooling process is a lot faster.
If you’re looking for a refrigerator that is durable but also has the quality, is sleek and stylish then whirlpool is one of the best choices you can make. This decision will also be supported by the after-sales service and customer support offered by the company. Among other brands offering various refrigeration appliances, whirlpool has made a name for itself for having a longer life, able to withstand rough usage and have the best quality of parts that do not fault easily.
